Assassin’s Creed III Bunker Hill Interactive Trailer Is Brilliant Sales Overkill

If you’re anxiously awaiting the release of Assassin’s Creed III on October 30th, you’ve got yet another video experience to keep you chomping at the bit. Of course, if you’re already anxiously awaiting it, you don’t exactly need another sales pitch.

Sure, the interactive feature of the trailer does a great job showing off the possibilities, and games open approach to getting the job done is a big sell, but you didn’t really need this kind of marketing geegaw. Hell, you’ve already pre-ordered it anyway.

Then again, if you were less than impressed with the last offering – what with it seeming a bit “small,” and what with the lack of additions because we were focusing on getting this one out (which may have really irked you) – then I suppose this serves a purpose.

Then again, you were probably convinced before now. There have been a slew of trailers and game design featurettes up to this point, and, let’s face it, you’re an easy sell. Besides, you skimmed a press release eons ago that said, “Assassin’s Creed… America… Tomahawk… George Washington…,” and several other words that only added to the general excitement, and you were sold.

Well…, maybe you weren’t. But, I doubt it.

Whatever the case may be, I’m just not sure who exactly this trailer is for, but I have to admit I’m glad to see it. You get an awful lot of info about the game from one, not overlong, interactive setup, and real gamers will all understand just how much you know after going through the various options.

At any rate, take a few runs through this little number, and watch those pesky red coats go down.




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Marc Eastman is the owner and operator of Are You Screening? and has been writing film reviews for over a decade, and several branches of the internet's film review world have seen his name. He is also a member of The Broadcast Film Critics Association and The Broadcast Television Journalists Association.